On Feb. 16, 2010, IABC/Chicago held a professional development session titled, “Making the Most Effective and Efficient Use of Your Time.” Barbara Talisman, president of Talisman Associates, Inc., delivered the presentation.

UPDATED 2/28/2010: I finally was able to upload the video to the IABC/Chicago YouTube channel. I’ve deleted the PodPress videos, which took too long to load, and embedded the YouTube video. Enjoy!

In this 8:45-minute video, Barbara is interviewed by IABC/Chicago volunteer Wanda Whitson. They discuss:

• The benefits of a social media policy for organizations, and the risks if companies don't have one
• Some of Barbara's favorite social media tools
• An example of a successful social media campaign for an external audience
• Who 'owns' social media within an organization
• Then, two session attendees share one learning that they obtained from the session

For information on upcoming IABC/Chicago events, go to http://chicago.iabc.com.

For information on the consulting services offered by Talisman Associates, Inc., go to www.3talisman.com.

What are the links between effective communication and a company’s profitability? In this YouTube video interview that I recorded for IABC/Chicago using its Flip camera, Jill Folan, a senior communications consultant with Watson Wyatt Worldwide, shares some findings and insights gleaned from the firm’s “2009 Communication ROI Study Report.” (The report itself is available at this link.)

The interview was conducted just two weeks after the study results were released, at a Dec. 15, 2009 lunch event organized by IABC/Chicago’s professional development volunteer staff.

Folan was interviewed by IABC/Chicago member Julia Winn, who also created the video.

After a few months of sporting a beard/goatee, I shaved yesterday. I would have shaved about two weeks sooner, but I was invited to deliver a speech that I wrote about beards to a Toastmasters club on Thursday, April 9.

Although the beard is gone (for now), you can decide for yourself whether it made for a good speech by viewing it here.